| Job Title: |
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B2B Marketing Specialist - Inbound |
| Category: |
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Marketing |
| Total Positions: |
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1 |
| Job Location: |
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Islamabad |
| Gender: |
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No Preference |
| Minimum Education: |
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Diploma |
| Degree Title: |
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Diploma, Associate degree or Bachelors in marketing, business administration, computer science, or a related field. |
| Career Level: |
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Experienced Professional |
| Minimum Experience: |
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2 Years4 Years |
| Salary Range: |
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PKR 0 to 0 per Month |
| Apply By: |
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Jun 29, 2023 |
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| Job Description: |
Job Responsibilities:
- Create and execute organic and paid inbound marketing campaigns to generate and drive a consistent flow of high-quality inbound leads into the B2B pipeline.
- Create engaging content for various B2B channels, such as B2B eCommerce portals, blogs, social media, webinars, whitepapers, etc. SEO skills are huge bonus.
- Use HubSpot CRM and other marketing platforms (FB Ads, Google Search Ads, etc) to track and report on campaign performance and customer behavior.
- Create and optimize landing pages to capture leads, give suggestions on improving user experience, and nurture B2B prospects through effective email marketing.
- Collaborate with the internal team and with the RevOps and CRM Manager on a daily basis to discuss and improve ongoing progress and activities.
- Analyze CRM and campaign data at a granular level and prepare performance reports to present during weekly meetings or as per adhoc requirements.
Skill-Set:
- 2 to 4 years of hands-on experience in designing and executing inbound marketing campaigns to generate high-quality B2B leads and create brand awareness.
- Experience of handling up to $30k per month in lead generation campaigns (Google Search Ads or Facebook/Instagram Ads) is good to have but not mandatory.
- Strong working knowledge and understanding of different HubSpot modules and features. HubSpot inbound marketing OR inbound sales certification is a plus.
- Diploma, Associate degree or Bachelors in marketing, business administration, computer science, or a related field.
- Proficient in English communication (both verbal and written) with a basic understanding of British and American dialects and vocabulary.
- Advanced analytics and presentation skills are required, especially using Excel/PowerPoint/Word. Any design related skills with Photoshop or Canva is a bonus.
- Creative, innovative, and customer-oriented mindset with good understanding of B2B wholesale and distribution business.
- Ability to work independently as well as collaboratively with itnernal and cross-functional teams.
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| Company Information |
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Company Name: I Gate Technologies
Company Description:
iGate Technologies (Pvt) Limited, is one of the top most end-to-end E-commerce solution provider. iGate is driven to provide seamless experiences for their clients i.e. RDX Sports
Today RDX sports (UK) can be seen as a top ranking brand on Amazon, EBAY, Walmart, Wish.com and various other marketplaces competing with or dominating brands that have been in the market since 1900s
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